Maison Cailler is the home of Switzerland’s oldest chocolate brand, founded in 1819, located in the village of Broc in the Gruyère region. The factory offers an interactive museum experience tracing the full journey of chocolate from cocoa bean to finished product, with tastings and the chance to watch master chocolatiers at work.
Maison Cailler Chocolate Factory
from: CHF 7
Duration
A self-guided interactive journey through the history of Swiss chocolate — allow approximately 1 to 1.5 hours
Class
Fully interactive museum experience with tastings at Switzerland's oldest chocolate factory
Frequency
Open year-round — check current opening hours before your visit
Route Highlights
Interactive journey from cocoa bean to finished chocolate, master chocolatier demonstrations, and tastings at the historic Maison Cailler factory in Broc
Reservation required
Free cancellation up to 24 hours in advance for a full refund
The Maison Cailler Chocolate Factory in Broc is an interactive museum dedicated to Switzerland’s oldest chocolate brand.
Indulge your senses at Maison Cailler, Switzerland’s oldest chocolate factory, where every moment is filled with sweetness, discovery, and delight.
Free cancellation — cancel up to 24 hours in advance for a full refund.
Maison Cailler Chocolate Factory – A Sweet Journey Through Swiss Tradition
Step into a world of irresistible aromas and rich flavors at the Maison Cailler Chocolate Factory in Broc. Perfect for families and groups, this interactive experience takes you through the fascinating history of Swiss chocolate — from the cocoa bean to the final melt-in-your-mouth delight. Discover how tradition meets innovation as you watch master chocolatiers at work and enjoy delicious tastings along the way.
Ideal for family outings, school trips, or educational tours, Maison Cailler is a treat for all senses.
Book your visit today and experience Switzerland’s sweetest secret!
What your ticket includes
A valid ticket Maison Cailler Chocolate Factory
Switzerland’s Oldest Chocolate Brand
Cailler has been making chocolate in Switzerland since 1819 — a heritage that places it at the very origin of Swiss chocolate-making tradition
From Cocoa Bean to Finished Chocolate
The interactive experience traces every stage of chocolate production — from raw cacao to the melt-in-your-mouth result in your hand
Watch Master Chocolatiers at Work
Observe skilled chocolatiers practising their craft in a working factory environment — a rare and fascinating behind-the-scenes experience
Chocolate Tastings Included
The visit includes tastings of Cailler chocolate along the way — one of the most anticipated moments of the entire experience
Perfect for Families, School Trips, and Groups
The interactive format and sensory experience make Maison Cailler an ideal destination for visitors of all ages and backgrounds
Located in the Scenic Gruyère Region
The factory sits in Broc, in the heart of the Gruyère region — one of Switzerland’s most picturesque rural areas, famous for cheese as well as chocolate
Maison Cailler is located in Broc, a small village in the canton of Fribourg in the heart of the Gruyère region — one of the most characterful and scenic rural landscapes in western Switzerland. The factory is easily reached by train from Gruyères, Bulle, or Fribourg, and sits in a region where visitors can combine a chocolate factory visit with a trip to the medieval castle of Gruyères and a cheese dairy on the same day. The combination of Switzerland’s most famous cheese and chocolate within a few kilometres of each other makes Broc a uniquely Swiss destination.
The visit is an interactive, self-guided journey through the Maison Cailler exhibition. The experience follows the complete story of chocolate from source to finished product:
| Stage | Detail |
|---|---|
| Origins of Cailler | The history of Switzerland’s oldest chocolate brand, founded in 1819 |
| The Cocoa Bean | The journey of cacao from tropical plantations to the Swiss factory |
| Chocolate Production | How tradition and innovation come together in the Cailler process |
| Master Chocolatiers | Watch skilled chocolatiers working in the factory environment |
| Tasting | Chocolate tastings included as part of the interactive experience |
Recommended visit duration: approximately 1 to 1.5 hours. The Gruyère region offers additional half-day activities nearby, including the medieval village of Gruyères and the Gruyère cheese dairy.
- Full admission to the Maison Cailler interactive chocolate museum in Broc
- Self-guided journey through the history of Swiss chocolate from cocoa bean to finished product
- Observation of master chocolatiers at work in the factory
- Chocolate tastings included during the visit
- Free cancellation up to 24 hours in advance for a full refund
Chocolate tastings are included as part of the Maison Cailler experience — the highlight for most visitors. The factory shop on site offers the full range of Cailler products to take home. The surrounding Gruyère region is also one of Switzerland’s finest food destinations, with local restaurants serving traditional Fribourg cuisine including fondue, raclette, and meringues with double cream from Gruyères village just a short distance away.
| Detail | Info |
|---|---|
| Location | Broc, canton of Fribourg, Gruyère region |
| Visit type | Interactive self-guided experience |
| Recommended duration | Approximately 1 to 1.5 hours |
| Tastings | Included in admission |
| Cancellation | Free up to 24 hours in advance for a full refund |
| Nearby | Gruyères medieval village, Gruyère cheese dairy |
| Suitable for | Families, school trips, groups, all ages |
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Frequently Asked Questions (FAQ)
What is Maison Cailler and what makes it special?
Are chocolate tastings included in the Maison Cailler admission?
Yes. Chocolate tastings are included as part of the interactive museum experience — no separate ticket or additional payment is required. The tasting is one of the most popular elements of the visit for guests of all ages.
How do I get to Maison Cailler in Broc?
The factory is located in Broc in the canton of Fribourg and is accessible by train from Gruyères, Bulle, and Fribourg. The Gruyère region is well connected by public transport, making it easy to combine the chocolate factory with a visit to the nearby medieval village of Gruyères on the same day.
Is Maison Cailler suitable for children and school groups?
Yes. The interactive and sensory format — combining history, production demonstrations, and tastings — makes Maison Cailler an ideal destination for families, school trips, and educational tours. The experience is designed to engage visitors of all ages, from young children to adults.
Can I cancel my Maison Cailler ticket if my plans change?
Yes. Free cancellation is available up to 24 hours before your visit date, with a full refund. This makes it easy to book in advance without the risk of losing your money if your itinerary changes unexpectedly.
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